Article: London’s Top Marketing Managers Weigh-in on Creating Email Campaigns

An article I collaborated on with the wonderful Hadar Graf (www.linkedin.com/in/hadar-graf/) for ActiveTrail (www.activetrail.com).

"Ever wonder what the real pros do to create email campaigns that rock? Read on to see how a few of London’s finest digital marketers do it.

SEO, blogging, social media marketing, growth hacking, etc. The digital marketing landscape is growing and changing on a daily, if not hourly basis, and our job as marketers is to look to exploit these marketing opportunities in ways that will most benefit the companies and organizations we work for. Seeing as email is what we do at ActiveTrail, we continually strive to make generating and running such campaigns easier and more effective for our customers. As such, we have enlisted a number of London’s foremost digital marketing mavens to share their thoughts and suggestions on email campaigns. We recommend taking a few minutes to hear their take on everyday methods to improve your results..."